Nokia has officially launched their flagship Lumia devices, the Lumia 920, Lumia 820 and the Lumia 620 in Pakistan. These devices, powered by Microsoft’s latest Windows Phone 8 OS are both gorgeous and supremely engineered. At the launch, Alessandro Lamanna, Nokia’s VP of Marketing – IMEA said, “We are focused on redefining the future of smart devices and continue to invest towards delivering truly compelling experiences to consumers across price points. With the launch of Lumia Windows Phone 8 range, we aim to usher an era of unique innovations in the smart phone market. The announcement today is yet another giant leap in the remarkable progress we have made against our strategy announced in February 2011.”
With the launch of these devices, Nokia it seems has returned to its old days of being the smartphone juggernaut that others needed to beat or exceed in order to get the smartphone market share of the pre iPhone era. This is evident in the Lumia 920 that boasts an 8.7 MP camera with Nokia’s PureView technology which is implemented via floating lenses and the ability to shoot photos in low light conditions. The device also has a 4.5″ curved glass screen thanks to Corning’s Gorilla Glass 2. The 32 GB internal storage, Wireless charging capabilities and a fantastic battery life (easily 1.5 days for an average user) make this is an expensive phone currently priced at PKR 62,000.
The Lumia 820 is a mid-range smartphone sporting an 8MP camera, 4.3″ screen, wireless charging, a good battery life, expandable storage and 8 GB internal memory. The covers are swappable allowing the owner to change the colour of their handset with ease. The Lumia 820 is priced at PKR 44,000
The Lumia 620 is an entry-level WP8 smartphone from Nokia. This device available for PKR 24,800, comes in vibrant colours with 8 GB internal memory along with expandable storage upto 64 GB. The device’s 3.8″ display, 5 MP camera and fairly decent battery life make this phone a serious contender to Samsung’s budget smartphones.
All Nokia devices come with proprietary Nokia software such as City Lens, Nokia Transport (useless in Pakistan), Nokia Maps (yet to be launched for Pakistan), Smart Shoot, Cinemagraph (take moving pictures), Creative Studio and Panorama etc. As noted in my WP8 review, Windows Phone 8 uses the concept of lenses that extends the native camera’s capabilities.
Supporting accessories on display at the event included the Nokia Purity headsets by Monster (they used to make “beats” by dr. dre). JBL Power UP Wireless Speaker + charger, Nokia wireless charging stand and charging plate and the Fatboy charger.
At launch the prices of these accessories were as follows:
- JBL Power UP Wireless Speaker + Wireless Charger: PKR 33,000
- Nokia Wireless Charging Stand: PKR 7,000
- Nokia Wireless Charging Plate: PKR 6,000
- Nokia Wired Headset (Monster Engineered Sound) WH-930: PKR 15,500
- Nokia Wired Headset (Monster Engineered Sound) WH-920: PKR 6,800
Select Mobilink outlets will have these devices each with its own bundled offer which will be available from 15 February 2013. You may register your interest.
For the full press release click here.
- Video: Nokia Wireless Charging Stand unboxing and demo with Nokia Lumia 920. (mynokiablog.com)
- Nokia Lumia 920 wins Engadget Smartphone of 2012 user vote (wmpoweruser.com)